Squareflow: Odoo expertise, finally legible
Squareflow implements and evolves Odoo for SMEs: migration, connectors, business intelligence, training. A sharp expertise, dense at first glance. WebNest took over the project from scratch and delivered a showcase that makes it crystal clear, at the level of a busy executive as much as the Odoo Gold Partner label.
Squareflow is an Odoo Gold partner based in Woluwe-Saint-Lambert, in Brussels, with offices in Antwerp, Wavre and Luxembourg. The company implements, migrates and evolves Odoo for SMEs across varied sectors: retail, energy, production, services. Its offer covers consulting, development, connectors, business intelligence and team training.
The starting point.
Squareflow had launched its site in-house, but for lack of time the project stalled. The company wanted to entrust it to a partner who would carry it end to end.
The real challenge: its offer opens many doors (implementation, migration, connectors, BI, training) and addresses executives who don't have an ERP consultant's vocabulary. It had to inspire trust in a few seconds, without drowning the visitor in jargon.
Our approach.
UX / Design
A clear hierarchy: expertise up front, the offer in readable blocks, a tone that talks results before technique. The visitor moves from « what you do » to « let's talk about it » without detour.
Technical
A bespoke site, fast and solid, simple to update in-house. WebNest also developed dedicated components: a card that gathers Squareflow's YouTube videos and a product catalogue. Clean structure and SEO foundations laid, ready to grow with the company.
Custom-built
Expertise pages and team presentation, references and Odoo certifications highlighted, and a contact form as the conversion point.
The result.
What WebNest delivered.
Squareflow delegated a stalled project and got back a site delivered from A to Z.
A showcase worthy of its Odoo Gold Partner status, which steers SME prospects toward contact without mobilising its teams.
Frequently asked questions.
Why did Squareflow call on a web agency specialising in Odoo?
What was custom-built for Squareflow?
Can Squareflow update its website without us?
Can another B2B tech company in Woluwe-Saint-Lambert have the same kind of website?
Un site vitrine qui vous démarque ?
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