A showcase digital that makes you hungry starts with a modern presentation and a simplification of the management. It is with this vision that we rethought the entirety of the user journey.
From still image to visual narrative: the metamorphosis of the gallery
For a meat restaurant, image is paramount. We moved from a block of static images to an immersive gallery that highlights the quality of the cuts of meat and the warm atmosphere of the establishment.
Amenu designed to convert
For this project, we rethought the information architecture to create a customer journey that is smooth and structured. We segmented the offering into distinct categories, allowing users to view the map and orient themselves at a glance.
For this project, we rethought the information architecture to create a smooth and structured customer journey. We segmented the offering into distinct categories, allowing users to view the map and orient themselves at a glance.
The sound ambiance extends the experience beyond the plate
Because a restaurant's identity does not stop at the contents of the plate, we integrated an audio module directly on the site. Customers can now find the musical selection of La Planche d'Ailleurs via an integrated Spotify player.
Benefits:
- Total immersion accessible with one click.
- Create a strong emotional connection with the brand.
- A widget that integrates perfectly with the interface.
A redesigned footer for ergonomics
The footer is often overlooked, yet it is crucial for the conversion.For La Planche d'Ailleurs, we undertook a complete redesign focusing on two major points.
- - An elegant integration of the route: Unlike the old site which imposed a bulky map breaking the visual harmony, we opted for a more discreet and modern.
- - Intelligent dynamic schedules: To enhance the user experience, we have implemented a module of dynamic schedules that adapts in real time according to the time of consultation.
Result: simple and effective management
WebNest transformed the website of La Planche d'Ailleurs restaurant by migrating its old site to a modern, immersive, and mobile-optimized Odoo platform. This redesign improves the customer experience with a high-resolution visual gallery, a restructured menu, and innovative features such as an integrated Spotify playlist and dynamic schedules.