A builder venture studio, four sites, one voice.
Axelion Group is not a fund: it's an operational forge that builds tech companies. WebNest delivered the complete digital ecosystem, the holding site and the portfolio's three ventures, Koleos, Nexaris and SportXperience. Four Odoo sites, a shared visual grammar, an architecture ready for the next ventures.
Axelion Group is a Belgian venture studio that builds tech companies.
Not a fund investing from an office: an operational forge that takes the keyboard (code, design, go-to-market) to industrialise the success of its ventures (Koleos, Nexaris, SportXperience).
The starting point.
The first trap for a venture studio is to look like a fund: cold corporate imagery, financial jargon, abstract promises.
Yet Axelion defines itself as an « operational forge dedicated to creating technology ventures ». The site had to embody that: building, execution, substance, not capital sitting and waiting.
Second challenge, structural: Axelion doesn't have one site, it has four. The holding, plus three active ventures, each with its target, its tone and its prospects.
Our approach.
UX / Design
Rather than coding four sites in silos, we laid down a shared front-end base, declined per venture: colour tokens, variable typography, reusable components, coherent animations. Each site shares a recognisable signature, an « Axelion style » visible from one site to the next.
Technical
Each site lives in its own Odoo, but on the same technical base, hand-coded. Four sites delivered following the same sequence, from framing to going live, without technical debt, and a base that welcomes the next venture without starting from scratch.
Custom-built
The heart of the project: showcasing the companies Axelion builds. The holding site carries the vision and the method; each venture (Koleos, Nexaris, SportXperience) has its own, calibrated to its commercial target.
The result.
What WebNest delivered.
Today, Axelion has a consistent, professional and scalable digital presence. The holding asserts its builder positioning, and each venture shines in its market with a site that looks like it.
The day Axelion launches a new venture, it reuses the existing base instead of starting from a blank page. For us, it's proof that a brand's coherence can be carried through code.
Sites delivered (holding + 3 ventures)
Shared technical base
Technical debt
“I had the pleasure of working with Charlotte and her team on the development of several websites. The result is clean, functional and delivered on time. Charlotte quickly understands needs, communicates clearly and doesn't hesitate to go beyond what's planned to ensure the project succeeds. A smooth and professional collaboration — I recommend without hesitation.”
Frequently asked questions.
Can you create several coherent sites for a group?
How do you keep brand consistency across several sites?
Can a new site be added without redoing everything?
Can each venture have its own tone?
Un site vitrine qui vous démarque ?
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